Scratch cards,
Scratch and win!,
scratch and sniff
scratch and play,
take a chance...
We have heard them all before. But does scratch really incentive people to buy more?
Scratch card.co.za seems to think that there something to this industry. so much so that they have dedicated a whole site to it, isnt that a very small or niche product?
Ok, I have a few questions, getting them off my chest.
Who has the stats?
Thursday
Springleap Promo and Prize day TODAY
I recently went on a seminar that spoke about how Richard Branson got his companies to where they are today! he said that h tried to create a hype around all the products that he promoted. We all know that huge fantastic extravaganza he created when creating a foofy-slide (don't know another name for it hmm)from the top of Santon City building. he then proceeded to slide down it! WOW! The press the whole of JHB and more gathered to witness this... and that exactly what he wanted!
So today is the 1st Prize giving for the 1st winner of Springleap and we are having a fat Party at the NEW FUNKY SPRINGLEAP OFFICES IN WOODSTOCK.
If YOU want to come let me know, i am sure we can offer you a beer! A brand new brand called Jack Black. The packaging looks great and think will be well deserved at the end of today.
We have invited some of the who's who in Cape Town and hope that they will come.Cross fingers. Otherwisew we going to have some hot music, fab people and create as bigger buzz with local mag's, lotsa chips, dips and wine from Storm Hoek!
So today is the 1st Prize giving for the 1st winner of Springleap and we are having a fat Party at the NEW FUNKY SPRINGLEAP OFFICES IN WOODSTOCK.
If YOU want to come let me know, i am sure we can offer you a beer! A brand new brand called Jack Black. The packaging looks great and think will be well deserved at the end of today.
We have invited some of the who's who in Cape Town and hope that they will come.Cross fingers. Otherwisew we going to have some hot music, fab people and create as bigger buzz with local mag's, lotsa chips, dips and wine from Storm Hoek!
Wednesday
Move to new offices
all went smoothly and have moved into our new offices.
Will fill you in all the exciting things happening and maybe take a few pics!
Will fill you in all the exciting things happening and maybe take a few pics!
Thursday
A day in the making of a scratch card
Scratch card.co.za has officially been running for a few months now!
We have had our highs and then most certainly had lows ... but I am going to keep going until everyone has has heard of scratch card.co.za!
I have recently been working with a production company on a scratch card incentive to promote an alcoholic beverage. They called me up last week and said that they needed the scratch cards put together urgently by the weekend. Quickly got onto it and put the design together... Jason I can rely on always, and then made the necessary arrangements.
Scratch cards go through a few process before they come out perfect little 10's. They must be printed, proofed, positives, silver paints applied, dried and cut to shape.
Not to promise things that wont happen I usually allow for 10 days to complete this process... unless you beg, plead, lol then I most definitively make a plan!
Went to see how the scratch cards came out yesterday and they looking great.
Everything is a process, so although all went well, this happens with a lot of communication and energy.
We have had our highs and then most certainly had lows ... but I am going to keep going until everyone has has heard of scratch card.co.za!
I have recently been working with a production company on a scratch card incentive to promote an alcoholic beverage. They called me up last week and said that they needed the scratch cards put together urgently by the weekend. Quickly got onto it and put the design together... Jason I can rely on always, and then made the necessary arrangements.
Scratch cards go through a few process before they come out perfect little 10's. They must be printed, proofed, positives, silver paints applied, dried and cut to shape.
Not to promise things that wont happen I usually allow for 10 days to complete this process... unless you beg, plead, lol then I most definitively make a plan!
Went to see how the scratch cards came out yesterday and they looking great.
Everything is a process, so although all went well, this happens with a lot of communication and energy.
Friday
Starting A New Business - baby blunders
Business and busyness ... that the trick in getting a small business going.
I have been slogging, trying to get people to know about scratchcard.co.za and a few other marketing tools of Natural Gravity.
I think one always starts with great ideas and the willingness to get up and try and try again everyday, right at the beginning. People always say the 1st couple of months of getting a business going is always the toughest. But why?
- Motivation
- Deciding what comes first?
- Motivation
- Push down and climb back up
- Keep going
- Do whatever it takes!
It's so easy to follow the obvious advice given by so many entrepreneurs... or is it?
I have learned so much about a new start business in the last few months. More than that, I have been teaching myself a new way to think!
Getting your head around it all...
From the pre-planning to implementation and finally to making some money is a process. One that takes will, risk and confidence every step of the way. I have been learning so much about myself and how I react to people, how I interpret different situations and also how different my way of doing things are to others. Starting a new business takes a different mind space. It is not only about having a great product. This is fundamental knowledge in the process. Don't I get it...yet :)?
I read a book by Scott Cundall about 'what not to do in business', very clever and probably very true... but does explain some Very hard hitting facts. Like the number of businesses that are successful first time round. At this early stage is that really what I want to be hearing? No! Anyway, great points Scott but save it till I make it huge and am not in the 60%mark that fail!
Baby Blunders are part of the learning and growing process. No baby learns to walk, without falling or flopping to the ground once in it's first walking steps.
I am officially shouting out to the world and also giving myself a good pat on the back and allowing myself this baby blunder. Starting this business was never going to be easy and I will just get back up on it once again.
Have a great weekend.
To all those who are celebrating Pesach, Hag Pesach Sameach!
I have been slogging, trying to get people to know about scratchcard.co.za and a few other marketing tools of Natural Gravity.
I think one always starts with great ideas and the willingness to get up and try and try again everyday, right at the beginning. People always say the 1st couple of months of getting a business going is always the toughest. But why?
- Motivation
- Deciding what comes first?
- Motivation
- Push down and climb back up
- Keep going
- Do whatever it takes!
It's so easy to follow the obvious advice given by so many entrepreneurs... or is it?
I have learned so much about a new start business in the last few months. More than that, I have been teaching myself a new way to think!
Getting your head around it all...
From the pre-planning to implementation and finally to making some money is a process. One that takes will, risk and confidence every step of the way. I have been learning so much about myself and how I react to people, how I interpret different situations and also how different my way of doing things are to others. Starting a new business takes a different mind space. It is not only about having a great product. This is fundamental knowledge in the process. Don't I get it...yet :)?
I read a book by Scott Cundall about 'what not to do in business', very clever and probably very true... but does explain some Very hard hitting facts. Like the number of businesses that are successful first time round. At this early stage is that really what I want to be hearing? No! Anyway, great points Scott but save it till I make it huge and am not in the 60%mark that fail!
Baby Blunders are part of the learning and growing process. No baby learns to walk, without falling or flopping to the ground once in it's first walking steps.
I am officially shouting out to the world and also giving myself a good pat on the back and allowing myself this baby blunder. Starting this business was never going to be easy and I will just get back up on it once again.
Have a great weekend.
To all those who are celebrating Pesach, Hag Pesach Sameach!
Tuesday
April Fools Jokes
Is it fair to play fools jokes... I think so, hysterical!
My boyfriend told a hold bunch of people that he was closing down one of his businesses. So funny and people actually believed him. Would not be that funny if it was true!
HAPPY APRIL FOOLS TO ALL OF YOU THAT TOOK PART!!
Enjoy the rest of the month!!
My boyfriend told a hold bunch of people that he was closing down one of his businesses. So funny and people actually believed him. Would not be that funny if it was true!
HAPPY APRIL FOOLS TO ALL OF YOU THAT TOOK PART!!
Enjoy the rest of the month!!
Thursday
Scratchcards Promotions and Incentives
WWW.SCRATCHCARD.CO.ZA
I have recently started a subsidiary company for Natural Gravity Marketing, called scratchcard.co.za
After some thought and then lots of chats with friends and family, I decided to go more niche!
Its really tough trying to sell a large packaged service to a company. Going into the meeting one tries to identify a particular area in which we as a marketing agency can help and then go with that one. Marketing is a broad subject, there are so many different kinds of marketing techniques that can be implemented to see results.
I often find that it depends entirely on what the company has done in the past and most likely will repeat in the future!
Scratchcard.co.za came together to ensure that our customers get standard competitive pricing and the best quality design, always with reliable service!
Thats what I would expect! It really grates me when I have to wait for something... anything, so I would like to offer my clients the kind service that I want :)
Scratch cards are a fun interactive tool to use in any business and one can really create fun and interactive ways to:
Create return customers
Show customer Appreciation
Secret sales
Promo's
Fund raising activities
Lotterys
Internal Incentives
Coupons
Games
Win Cards
Funny Cards
The list goes on...
The site is almost complete and I am so excited to get things on the move! I have some really great ideas to propel scratchcard.co.za forward. This is going to be big I feel it.
Now I have to make mention of someone in my team whom without, I know that I could not have come this far! Jason Hobbs, has been my absolute trusted confidant. His unique creative talents has been invaluable. The fact that he has always gone the extra mile for his work makes his such an asset! I am so lucky to have a friend and colleague like him. Even when I was working for another company and handling their accounts, Jason could always could be relied on for any job however small or Large!!
I'm so excited, that I finally have a fabulous product that I know every company would like to take advantage of!
www.scratchcard.co.za
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